Product + Service Launches

Years of research, development and funding go into new products and new services. We understand the investments made and why launching with impact is so very critical. Our goal is your goal – to bring a product or idea to life and demonstrate its success in with key customers, industry leaders, media and potential partners.  A well-designed launch with the help of WEG can successfully accelerate market entry, brand development and business reach.

baker Hughes subsea connect launch

The Baker Hughes (BHGE) Subsea Connect Product Launch was created to showcase new BHGE products pioneering the oil and gas industry. This was achieved via a keynote from CEO, Lorenzo Simonelli, and immersive product displays from the newest Baker Hughes energy advancements.  

WEG Events worked alongside the Baker Hughes team to manage all design and logistical elements of the product launch, allowing BHGE’s focus to remain on their goals customer interaction. Beginning with the extensive venue selection to the post-event communication with customers, WEG seamlessly managed every step along the way. The event included networking sessions, keynote address, and interactive exhibits.  

Result: The event was exceptionally well received by all who attended and was noted as “highly successful” by BHGE leadership members.  

MANAGED COMPONENTS

Staging // Audio Visual // Registration Services // Brand and Design Elements // Professional Staffing // Vendor Negotiations // VIP and Concierge Services // Speaker and Talent  

what we do: meetings + conferences